I want to give a big thank you for Deborah Hall and everyone at the NAER conference. I had a great time presenting and really enjoyed the group. I have put together some videos of the presentation as well as a few other videos and resources that I thought would be useful. If anyone has any questions, please feel free to reach me through the “Contact Us” form at the top or email me here. – Ryan Evans
A brief explanation on how media is changing.
Seth Godin discusses “Tribes”
This video is a bit long for internet standards at 17 minutes but is a good explanation on how marketing is changing.
Organic Search and PPC Explained
A brief explanation on how organic and pay per click search works in Google
Getting to the top of Google
An overview of a few main ways to get to the top of Google’s search results.
Market by Teaching
Jason Fried is a Chicago entrepreneur who founded a successfully software company and explains how to market by teaching.
Are you Twittering Yet?
A short explanation on what twitter is and why on earth some would want to use it. You can see Ryan’s Twitter page here: www.twitter.com/RyanEvans Follow Ryan and he’ll follow you back!
A Little Twitter Etiquette
Blasting your message all over Twitter isn’t usually the best strategy. Interact with people and they’ll know what you do. Twitter is a great tool for self promotion, but use it sparingly.
A Nightline Piece on Twitter
Nightline explains what Twitter is and interviews the founders of Twitter.
Ryan talks about different ways to use linkedin.
Youtube for Business
Using Youtube or other video services can be a great way to increase exposure and demonstrate knowledge in your industry.
How to Hide Connections on Linkedin
This shows how to keep people from being able to see the connections you have on linkedin.
How to to a Company Search on Linkedin
This is a demonstration on how to search for companies and mine valuable data on Linkedin.
» See Paul on Twitter
» Seth Godin’s Blog on marketing
» Factors that influence Google Rank
» Compare your traffic vs. your competitors
» See what your site looks like to search engines
» Online book on how business is changing
» Article about Twitter
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